Episode 17: Sponsorship is a Dirty Word...or is it?
Your browser doesn't support HTML5 audio
Welcome to BrainTrust Philanthropy Powered by ViTreo! Bringing you free flowing conversations with top leaders in fundraising, philanthropy, and the nonprofit sector so that you can become a bolder leader, build better relationships, and raise more money.
In this episode, we spoke with Brent Barootes, President and CEO of the Partnership Group; Dale Boniface, Principal and Founder of Give Canada Fundraising Corporation and Spectrum Marketing Corporation; and Rachel Hutchisson, Vice President, Corporate Citizenship & Philanthropy at Blackbaud. Our topic was: Where does sponsorship fit in the nonprofit sector? Is it underused or overplayed?
SOME OF WHAT YOU WILL HEAR:
A definition of sponsorship
Beyond sponsorship: innovative approaches to corporate funding
What corporate sponsors really want from their nonprofit partnerships
Please let us know your thoughts below and, if you like what you heard, please share!
Follow the BrainTrust Philanthropy Podcast on Twitter.
Subscribe to BrainTrust Philanthropy on iTunes, or listen on Google Play.
You can also subscribe to our Weekly News Updates.
EPISODE 17 PANELISTS
Brent Barootes
President and CEO
Partnership Group
Calgary, Alberta
Dale Boniface
Principal and Founder
Give Canada / Spectrum Marketing Corporation
Vancouver, British Columbia
Rachel Hutchisson
Vice President, Corporate Citizenship & Philanthropy
Blackbaud
Charleston, South Carolina