Cart 0

About Us

ViTreo is a nationally recognized non-profit leadership and development agency. Our team has over 350 years of combined consulting and fundraising experience with expertise in campaign planning, campaign management, leadership development, stakeholder engagement, fund development assessments and planning, talent acquisition, staff coaching, naming valuations, marketing, communications, branding, research, and non-profit governance.

Working with ViTreo, our clients raise more money, are better positioned in the market, and operate with a stronger sense of strategic direction and governance. We empower clients by growing their internal capacity and sustainability while offering current solutions to intractable problems.

We work alongside your team to offer the guidance, advice, encouragement, and support needed to create organizational change that builds stronger and more courageous leaders. With a culture of caring and connection, we offer a clear approach in an industry that can be overwhelming and often overcomplicated.

Our diverse team provides bold and timely advice to clients in the public and non-profit sectors. We are proud to have worked with hundreds of organizations from education, social services, health, recreation, environment, and the arts.

We provide innovative strategic counsel to Canada’s most impactful board members, CEOs, and leaders.

Our Value Proposition

ViTreo shares an aspiration to not only provide outstanding service but to demonstrate bold leadership and to push our clients to do the same. What does this mean?

• We challenge the status quo and provide fresh thinking all rooted in best practice, full analysis, and research.

• We ask tough questions and work with you to find the best answers.

• We provide service tailored to your unique needs, your position, and your people.

• We focus on capacity building through our depth of engagement and the quality of what we leave behind.

• We are known for our high professional standards, our integrity, and our ethical practice.

Our Purpose

Drive change, inspire leadership, and advance the power and spirit of philanthropy.

Our Mission

To support success and to lead change in the social profit sector.

Our Team

Our team of associates, consultants and partners bring over 350 years of combined experience and expertise in fundraising, organizational planning and governance to you and your organization.

NEW BANNER1 (YouTube Channel Art) (3).png

Core Services

Fundraising

Our expertise includes campaign planning and management, revenue development, prospect research and more.

Research

The role of research is essential at each stage of the development process: identification, discovery, cultivation, solicitation, and stewardship.

Organizational Development

Support and strategic thinking come together to ensure your day to day operations are consistent with your long-term goals. 

Communications and Marketing

We can help lead, develop, and implement effective communication and marketing strategies designed to increase your brand reach, awareness, and donor communications to inspire new and repeat donations.

Governance

Retreats, workshops and on-going mentorship are just some of the ways we align your governance with your mission.

Strategic Counsel

Getting the right advice at the right time is critical to the success of any endeavor. This is true in a dynamic fundraising campaign and it is true in the day-to-day operations of our most important non-profits.

Recent Client Engagements

CENTRE FOR ADDICTION AND MENTAL HEALTH | TORONTO, ON

CENTRE FOR ADDICTION AND MENTAL HEALTH | TORONTO

VIVO FOR HEALTHIER GENERATIONS | CALGARY, AB

VIVO FOR HEALTHIER GENERATIONS | CALGARY

BANFF CENTRE FOR ARTS AND CREATIVITY  | BANFF, AB

BANFF CENTRE FOR ARTS AND CREATIVITY

THE PRINCE GEORGE SYMPHONY ORCHESTRA | PRINCE GEORGE, BC

THE PRINCE GEORGE SYMPHONY ORCHESTRA

 
CAPILANO UNIVERSITY | VANCOUVER, BC

CAPILANO UNIVERSITY | NORTH VANCOUVER

NATIONAL MUSIC CENTRE | CALGARY, AB

NATIONAL MUSIC CENTRE | CALGARY

FORT CALGARY | CALGARY, AB

FORT CALGARY

REGINA PUBLIC LIBRARY | REGINA, SK

REGINA PUBLIC LIBRARY

 
 

Professional Association Memberships

 
 

AFP

The Association of Fundraising Professionals (AFP) promotes the importance and value of philanthropy and enables people and organizations to practice ethical and effective fundraising. AFP supports members globally and provides essential leadership to the charitable sector. 

 

AHP

The Association for Healthcare Philanthropy (AHP) is the only organization dedicated exclusively to advancing the interests of health care development professionals. Its education, events and research are designed to elevate philanthropic programs and careers. 

 
 
Vitreo-Orange-Mark.png